Company size
Small and medium businesses
Too many customers to onboard by hand, too few euros each to hire against
The personal onboarding that worked at twenty customers does not work at four hundred. Nobody is going to be hired for it either, because the revenue per account will not carry the salary. So onboarding becomes an email sequence, and the first ninety days are left to whoever reads it.
The numbers
43%
of small and medium business customer losses happen in the first 90 days after purchase
Shno, SaaS onboarding statistics, 2026
3.5%
average B2B SaaS churn rate in 2025
Vitally, B2B SaaS churn benchmarks
25 to 30%
of IT budgets wasted on redundant tools, unused licences and poor visibility
Flexera
What ARCY sees
ARCY reports the first ninety days on every account rather than on the handful somebody had time to call, which is the only way this size of book is legible at all.
- The step new accounts stop on, across the whole book rather than a sample
- What those users asked the agent in the weeks nobody was watching
- Struggle signals: the repeated attempt, the long pause, the field filled and cleared
- The accounts going quiet early enough to be worth an hour of somebody's time
What ARCY does
ARCY runs the onboarding you cannot staff, inside the product, through the chat surface and the flows you authored. One flow serves four hundred accounts as easily as four.
- Answers setup questions from the sources you approved, in the user's own language
- Walks every new account through the same published flow, without a call
- Every capability is on every plan (ADR 0098). Moving up buys capacity, never features
What it measures
Some of your accounts never open ARCY at all. Same product, same book, same window, no ARCY. The difference between them and the users ARCY helped is what the onboarding you did not hire for was worth.
- ARCY compares the users it helped against the users it never touched
- Completion in both groups, per flow
- Below a minimum group size the difference is withheld, and the counts still show
+36.3% activation lift on this flow
With ARCY
42.8%
1,204 users who ran this flow
Without ARCY
31.4%
2,910 users who never used ARCY
ARCY compares the users it helped against the users who reached the same step and never used it. Both are counted as finished the same way.
Related
Cover the first ninety days you cannot staff
Book a walkthrough and we will look at where your newest accounts stop, across the whole book.