Industry

Financial services

The application stops at the document step, and the weekly report is the first anyone hears of it

An applicant reaches identity verification, meets a document they do not have to hand, and closes the tab. They never open a ticket, so the only trace they leave is a number that fell.

The numbers

What ARCY sees

ARCY watches the flow the way an operator would if they could sit behind every applicant: step by step, inside the product, on the sessions that did not end in a completed application.

What ARCY does

ARCY answers inside the product, at the moment the applicant is stuck, through the chat surface and the flows your own team authored. It paints no tour over your page and it sends no end user an unprompted nudge.

What it measures

Some of your users never open ARCY at all. Same window, same flow, no ARCY. The difference between them and the users ARCY helped is what ARCY was worth, and it is the number your board will ask for.

+36.3% activation lift on this flow

With ARCY

42.8%

1,204 users who ran this flow

Without ARCY

31.4%

2,910 users who never used ARCY

ARCY compares the users it helped against the users who reached the same step and never used it. Both are counted as finished the same way.

Dashboard > ARCY Lift. Figures are illustrative.

Related

See it on your own application flow

Book a walkthrough and we will look at the step your applicants stop on, using your own numbers.